5 “Easy to Start” Online Business Ideas

March 02, 2023

5 “Easy to Start” Online Business Ideas

1. Create a Website and Monetize it

We talk a lot about how to start a website on WebsieSetup.org, and for good reason.

In 2023, it’s easier to start a website than ever before, and your website can also be a big potential source of income (if you know how to monetize it).

Keep in mind that you don’t just start a website and expect the money to roll in. You need to create content consistently, and it also needs to be content that educates, informs, or entertains people. In other words, it needs to capture their interest in some way.

What’s more, you need to sell something through the website. This can be ad space, products, digital products, sponsored posts, coaching, ebooks, etc.

But if you’re willing to put in the work and you’re in it for the long haul, blogging can be extremely profitable (some bloggers make $50k per month or more).

2. Get Started With Affiliate Marketing

Affiliate marketing is basically the process of earning a commission by promoting somebody else’s product.

There are two main ways most people do affiliate marketing:

Information products. You promote products like ebooks, membership sites, video series, etc. This type of affiliate marketing can earn you up to 50% or more in commission, has relatively low barriers to entry, and it’s easy to find products to promote.
Amazon partners. Many affiliate marketers have success with Amazon. There are literally millions of products to choose from, and it can be quite profitable. For more information, you can check out the Amazon Associates Program.

Quick side note: Before you start affiliate marketing, it helps to have at least a basic knowledge of SEO and copywriting (more on each of these later).

That being said, you can read a few copywriting books and look through the beginner’s guide to SEO from Moz to help you get started.

3. Set Up an E-Commerce Site

One of the best ways to earn online income is by setting up an e-commerce store.

Here’s the plus side: if you try to go the route of affiliate marketing, the best affiliate marketers are focused on 3 main niches; dating, weight loss, and making money online. You would have to compete with the best of the best, and it’s not easy.

With the e-commerce route, in many markets, you’ll be competing against old-school business people who may or may not have any internet marketing experience. Many of them have glitchy, out-of-date websites, which leaves you a lot of room for improvement, and you can capitalize on their shortcomings.

It’s still not easy by any means. It requires hard work, and you need to stand out amongst the hundreds of thousands of e-commerce websites and online stores. But by filling a unique niche and executing the right marketing techniques, you can make your e-commerce store a profitable success.

Here are some tips to help you get started with your e-commerce store:

Find a profitable market. Brainstorm some ideas, do keyword research, and try to get as specific as possible. For example, there is probably a lot of competition for selling surfboards. But if you narrow it down to surfboard racks, you may have a better chance of standing out in the market.
Ask yourself, “Is the product expensive?” There are costs associated with manufacturing, distribution, reselling, etc. If your product isn’t expensive (at least $50 or more), there may be no profit left by the time you sell the product.
Ask yourself, “Is the product in a growth market?” If your market has already passed its peak (i.e., the VCR market) and is on the downslope, you probably don’t want to get involved. Instead, you want to get into an industry that’s on the upswing – that’s where you’ll have the most profit and growth potential.
Consider building a Shopify store. Shopify is a system built for e-commerce. With some basic web knowledge, you can set up a good-looking store very quickly, with a low-cost investment and with no coding needed. Shopify has a 30-day free trial too, so you can get started without spending a dime.

4. Self-Publish a Book on Amazon

Have you ever thought of writing a book, but didn’t know where to get started? All the publishing nonsense, editing, and formatting, marketing, etc.?

With Amazon, you can self-publish a book fairly easily, and really make money from it. There are some simple and inexpensive guides to help you write your book AND have it generate consistent income.

Here’s the secret sauce: If you can launch your book and get a few hundred sales in the first week, Amazon will take over and start promoting it for you. This way you can make some real money from it. It’s actually easier than it sounds, but we’ll get to that in a minute.

Here are a few tips for writing a book:

Validate the book by giving a survey to friends, an email list, and/or survey sites like PickFu. By validating your idea before you write the book, you’ll improve the odds of people willing to buy your book (and you’re not wasting your time by writing it.)
Create an outline and stick to it if possible.
Set aside at least 30 minutes to an hour each day to write.
Format the book according to Amazon’s standards.

Once the book is written and formatted, you can head over to KDP.amazon.com. Log in with your Amazon account, then under “Create a New Title”, select “Kindle eBook.”

Here’s a good strategy for your book’s launch week (to get 100+ sales):

Set the price at 99 cents for the first week.
Run a 99 cent promotion with sites like Buck Books and Robin Reads.
Post a book excerpt on a relevant subreddit and link it to your book page at the end.
Post 1-2 guest posts during the launch week that link back to your book page.
Blast your email list multiple times.
By the end of the week, hopefully, your book has eclipsed the top 5,000 or 10,000 overall paid ranking. From there, raise the price to $2.99, and continue raising the price $1 at a time every few days until it stops selling (then, lower it back by a dollar). This will tell you the optimal price for your book.

(Here’s a case study of a book that used this strategy to launch successfully and consistently bring in $3-$4K a month in profit.)

5. Create a Digital Product or Course

Creating a digital product or course is similar to writing an ebook. You’re monetizing your expertise by teaching it to the others.

That being said, you don’t have the benefit of Amazon promoting your course. You have to do the promoting yourself through your own website, your email lists, and possibly through affiliate partnerships. You also need to create a compelling sales page that will convince visitors to buy from you.

If you don’t already have an audience, it might be better to self-publish on Amazon first. That way, you can validate your course idea, grow your email list (just make sure to have an email opt-in at the front and back of the book), and more or less create a rough draft of the course (since it will probably be similar to the book).

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